Social Media in the Inc. 500: The First Longitudinal Study (1)
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Alan Moore (64)
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Communities Dominate Brands (146)
4 days, 18 hours
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The University of Massachusetts Dartmouth Center for Marketing Research recently conducted one of the first statistically significant, longitudinal studies on the usage of social media in corporations. The new study compares corporate adoption of social media between 2007 and 2008 by the Inc. 500, a list of the fastest-growing private U.S. companies compiled annually by Inc. Magazine. Click here for report
The anthropology of YouTube [2] (2)
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Alan Moore (64)
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3 weeks, 5 days
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last night I went and had a good dig into the blog led by Dr. Michael Wesch I was intrigued initially by his amazing films first sparked by The machine is Us/ing us In a section of his presentation to the Library of Congress - Wesch discusses identity and context and uses a phrase context collapse. This topic is widely discussed on his blog posting. Wesch writes In face-to-face communication events we carefully assess the ...
The link economy vs. the content economy (2)
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Alan Moore (64)
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1 month
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Some interesting thoughts from The imperatives of the link economy 1. All content must be transparent: open on the web with permanent links so it can receive links. It’s not content until it’s linked. 2. The recipient of links is the party responsible for monetizing the audience they bring. In the old content-economy model of syndication, the creator sells content to another and the one who syndicates has to come up with the ad or ...
The LA Fire Department using Twitter (1)
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Alan Moore (64)
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1 month
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The city fire department is on the cutting edge of Web 2.0, the new wave of innovation that has moved the internet away from the static screen and helped turn it into a dynamic, world-wide community. Exhibit A for the LAFD - the Twitter feed. Every time fire trucks roll or rescue helicopters fly in the city, details of the emergency go out on Twitter. LA Fire Department's aTwitter with Web 2.0
Arianna Huffington - the future of Journalism (1)
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Alan Moore (64)
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1 month, 1 week
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An interview with Arianna Huffington on the future of news Journalism. The Guardian writesArianna Huffington predicts the slow demise of traditional news reporting. Part of the Guardian's Future of Journalism seriesHurricane Arianna and some thoughts on the future of news media
Speed (1)
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Alan Moore (64)
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1 month, 1 week
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Speed is Good, Time is the Devil said Hitachi and John Thackera in his book In the Bubble writes that Our designed world reinforces the value we place upon speed. But the signs are that speed is a cultural paradigm whose time is up. Economic growth and a constant acceleration in production have run against the limited carrying capacity of the planet. Many of us want faster computers, but we also want more balanced lives ...
De-schooling Society (1)
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Alan Moore (64)
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1 month, 1 week
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Having lunch with a friend Sophia Parker, ex-Demos. She is the author of Unlocking Innovation. Why citizens hold the key to public service reform And perhaps also of relevance The Journey to the Interface. How public service design can connect users to reform. We were engaged in a deep conversation at RIBA the other day concerning - how one creates and shares knowledge and information in a networked society. How one builds a better society ...
Ask the PM on YouTube (1)
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Alan Moore (64)
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1 month, 2 weeks
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Emma Mulqueeny and I are going to hook up next week - we were kindly introduced by Euan Semple I was having a a rummage on her blog and came across this. I want to have a look at this a bit closer - but it looks interesting. I then went over to Samizdata to see what they had to say on the PM - Samizdata on Gordon Brown None-the-less I do believe that we ...
Cost Per Related Audience (1)
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Alan Moore (64)
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1 month, 2 weeks
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Nice thought from Ajit at Open Gardens Cost Per Related Audience Which follows on from the beginning o our discussion which started as cost per relevant audience. Ajit writes The mathematical theories underlying social networks have existed for some time now. Also, online social networks have become mainstream. However, the applicability of the advertising model to social networks remains the missing link – the solution of which is commercially very significant especially if it is ...
The Four Principles Of Social Computing In Business (1)
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Alan Moore (64)
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1 month, 3 weeks
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Euan Semple and I met up yesterday to talk stuff about a project we want to do together. On his blog was a great piece of insight he had - Ffffound via wikipedia Whoever comes are the right people - this is meant to alert the participants to the fact that whoever attends a session is "right" simply because they care to be there. Whatever happens is the only thing that could have - this ...
Are there enough Virgin's in the world? (1)
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Alan Moore (64)
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10 months, 3 weeks
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I read this and my jaw dropped Virgin working on Rock takeover plans Virgin Group is trying to build a consortium to take over Northern Rock and rebrand it under the Virgin Money name. WHY? It is understood that Sir Richard Branson's group has been working for several weeks on a plan to take a controlling stake in the Newcastle-based bank, which is now been propped up by the UK government while it seeks a ...