If The Daily Show put Amazon links on their Hulu videos they would make some serious affiliate money. Why? Because five out of the twenty-nine books in my Amazon book wishlist were added immediately after watching guests promote their books on The Daily Show, which I watch on Hulu. The Daily Show bump, much like the "Colbert bump", is no joke. 5 out of 29 books. 17%. Yes, 17% of the books in my Amazon ...

I have a sweet tooth for late night talk shows like Kimmel, Conan, Leno and Letterman. Since I don't have TV, I watch them online, Yesterday, I was watching Leno on Hulu.com and Leno's guest Dara Torres an Olympic medalist swimmer showed me the future online video monetization. Dara is 41 years old and headed to the 2008 Summer Olympics in Beijing. It will be her fifth Olympic games since her first in 1984. You ...

There are some really interesting homegrown companies in Sonoma County, CA. Most of them are small and don't have huge PR/advertising departments. But, this shouldn't stop them from getting out the word to the local community on company news and/or cool events they're doing. Enter Twitter. It's a super easy and effective way to quickly broadcast in 140-words-or-less blurbs what your homegrown Sonoma County company is up to. And, your customers, the local Sonoma County ...