My Edel-colleague, Jason Mical, recently caught up with creative technologist (and former Head of Insight (Strategy) for Digital Communications at Imagination, David Baesola Bausola. It sounded like a great meet and I was pretty gutted I couldn’t attend. But reading David's biog really got me thinking again about some ideas from within the digital economy that I’ve been mulling over in recent months. David argues (from a specifically creative industries perspective) that:“Data and User-Centric design ...

I downloaded Havas Media Lab’s latest strategy paper, The New Economics of Consumption: User Generated Context, a few weeks back but only got around to reading it last night. And what a nice little strategy paper it is too. It’s fair to say it is more of a thought starter than a fully fleshed out document which tells businesses and investors how they can adapt to the ‘new economics of consumption’ – but that’s what ...

I submitted my PR Diploma dissertation at long last this week. It examined whether political bloggers in the UK have an influence on the media agenda of broadsheet newspapers. I won’t go into the findings in depth as I plan to upload a pdf of the full thesis in due course. But the findings were interesting and I’ve summarised the main points below. The study undertook a longitudinal evaluation of three case studies where it ...