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1/5 of Marketers Send Emails After Users Unsubscribe (2)
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MarketingVOX - The Voice of Online Marketing (210) permalink
20% of top brand marketers keep sending additional emails to users, even after confirming requests from them to "unsubscribe" from an email marketing list, according to a research study from Return...Shared by David Erickson (313) noel (183)Contribute comment -
Google, P&G Conduct Labor-Swap (1)
onOnline search/ad giant Google and home product conglomerate Procter & Gamble have arranged an employee swap to learn more about how each communicates with customers. From January 2008, select...Shared by Lorenz Lammens (60)Contribute comment
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Mobile Users Tolerate Ads for Lower Bill (1)
onTwo-thirds (61%) of mobile users would be willing to view advertising on their mobile phone in return for a discount on their monthly bill, according to a survey commissioned by Transverse and...Shared by David Erickson (313)Contribute comment
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'Hyper-local' CitySearch: Facebook-, Mobile-Friendly (1)
onCitySearch now permits users narrow searches down for local merchants, all the way to the neighborhood level. The city-based directory and restaurant/retailer review site added thousands of...Shared by David Erickson (313)Contribute comment
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Gift Card Spend Drops as Holiday Shoppers Chase Deals (1)
onShoppers' price-conscious mentality is taking a toll on the holiday season's most-requested present, gift cards, sales of which will fall nearly 6% this season, to $24.9 billion, from $26.3 billion...Shared by David Erickson (313)Contribute comment
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How-To: Using Social Media Strategically (Pt I) (2)
onThis how-to was syndicated from a four-part series on social media created by Leigh Householder. Read more about her at the conclusion of the article. Years ago, when we were first talking about...Shared by Bob Hazlett (56) David Erickson (313)Contribute comment
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Financial Crisis Spurs Smoking Spike, Cheaper Brand Buys (1)
onOver three-quarters (77%) of current smokers in the US report increased stress levels because of the economic crisis. What's more, two-thirds of smokers say this stress has had an effect on their...Shared by David Erickson (313)Contribute comment
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Google Serves 72% of US Searches in October (3)
onGoogle had a large majority of search market share in October, accounting for 71.70% of all US online searches conducted in the four weeks ending November 1, 2008, while Yahoo Search, MSN Search and...Contribute comment
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Motorola Holds Widget Contest for Fading Platform (1)
onMotorola motorola has introduced the MOTO VE66, a mobile phone with built-in support for web widgets. Widgets can include real-time stock values, mobile translators, weather reports or nearly any...Shared by David Erickson (313)Contribute comment
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Gun-Shy Spend Cripples Restaurants, Green Products (1)
on58% of Americans feel the economy has reached a low point. Nearly half (47%) think it will stay this way for a while, prompting spending cutbacks on nearly everything — from charitable contributions...Shared by David Erickson (313)Contribute comment
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Moms More Stressed, Concerned about Kids (1)
onAn overwhelming majority of mothers in America (90%) saw the economy getting weaker even before the collapse on Wall Street, and more of them now (40%) feel stressed about their current family life...Shared by David Erickson (313)Contribute comment
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Time LIFE Archive Incorporated into Google Image Search (1)
onTime's LIFE Magazine photo archive — 97% of which has never been seen by the public — is now available on Google Image Search. TimeWarner agreed to let Google digitize the images, which have been...Shared by Lucinda (179)Contribute comment
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Consumers Open to SocNet Shopping - MarketingVOX (2)
onNearly one-third (30%) of online consumers say special sales and exclusive products would make them consider shopping on social networks, and 27% say viewing comments about items for sale would...Shared by David Erickson (238) David Erickson (313)Contribute comment
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Indexed Facebook Profiles to Include 'Fan' Pages - MarketingVOX (2)
onIn the near future, search listings for Facebook users will include links to branded pages for which those users are fans, according to informational ads appearing on the social network. For example,...Shared by David Erickson (238) David Erickson (313)Contribute comment
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Economy Delays Home Buys for 27% of Homeowners (1)
onMore than one-quarter (27%) of American homeowners say that the current economic environment is causing them to put their plans to buy a new or existing home on hold, according to (pdf) a new Ipsos...Shared by David Erickson (313)Contribute comment
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Consumer Confidence Holds Steady After October Plunge (1)
onDespite continuing gloomy economic conditions in the US, consumer confidence declined only slightly in November — slipping 2.3 points to 34.7, compared with 37.0 in October — on future expectations...Shared by David Erickson (313)Contribute comment
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Obama's Fireside Chats Hit YouTube (2)
onWith what The Guardian called "an ultra-modern echo of Franklin D. Roosevelt's regular folksy radio broadcasts," President Elect Barack Obama has launched a weekly address to the nation — via...Shared by Daniel (9) David Erickson (313)Contribute comment
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Introducing the Microsoft Store: Online Bastion of MSFT Merch (1)
onMicrosoft — one of the biggest and longest-standing hardware, software and online enterprises in the world — has finally launched an online Microsoft Store. The Store was previously available to...Shared by David Erickson (313)Contribute comment
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One Billion Tweets Strong, Twitter Contemplates Charging for Use (2)
onMicroblogging service Twitter may be brewing a pay-to-Tweet model for businesses using it to promote wares or connect with consumers. Twitter enables users to publish "microblogs" of up to 140...Shared by David Erickson (313) Glenn.Isaac (311)Contribute comment
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Study: CMOs Must Evolve to Meet New Marketing Challenges (3)
onThe growing popularity of interactive tools like wikis, blogs and social networks gives customers the ability to engage with firms as never before, and global marketers must put users at the center...Contribute comment
