Our approach to maximizing advertising revenue for online publishers (3)
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All website owners need to pay for the costs of creating content and making it available online. Whether delivering entertainment, products, news, services, social networking or opinions, they need to pay their way by selling advertising or charging their users.Website owners, or "online publishers," span the range from individual bloggers to multinational companies. If they sell advertising, they can do this directly themselves, via their own sales force. Alternatively, they can use an ad network ...
2010 Super Bowl: Some search touchdowns (6)
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While 106 American football players sought yardage in the 2010 Super Bowl, millions of people sought information related to the big game from Google search. We looked at some game-day search trends and data* to see what football fans were searching for this year.Most searched-for teamTo the victor of this year's big game went the search spoils: The New Orleans Saints captured both the NFL championship and the lion's share of Super Bowl team searches ...
Love and the Super Bowl (48)
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If you watched the Super Bowl this evening you'll have seen a video from Google called "Parisian Love". In fact you might have watched it before, because it's been on YouTube for over three months. We didn't set out to do a Super Bowl ad, or even a TV ad for search. Our goal was simply to create a series of short online videos about our products and our users, and how they interact. But ...
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Geoffrey said:
Classy.
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kun said:
大好!
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Ciaran said:
Superbowl ads, eh? Glad they picked the best one.
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JohnMcG said:
Test comment
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Li said:
我看了……非常不错……
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Dre said:
The other Google commercials.
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Kevin said:
Though if you actually try searching in Paris in English, Google insists you want results in French still...
Unicode nearing 50% of the web (82)
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About 18 months ago, we published a graph showing that Unicode on the web had just exceeded all other encodings of text on the web. The growth since then has been even more dramatic.Web pages can use a variety of different character encodings, like ASCII, Latin-1, or Windows 1252 or Unicode. Most encodings can only represent a few languages, but Unicode can represent thousands: from Arabic to Chinese to Zulu. We have long used Unicode ...
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matt said:
Hooray @ UTF-8.
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marcell said:
"About 18 months ago, we published a graph showing that Unicode on the web had just exceeded all other encodings of text on the web. The growth since then has been even more dramatic.Web pages can use a variety of different character encodings, like ASCII, Latin-1, or Windows 1252 or Unicode. Most encodings can only represent a few languages, but Unicode can represent thousands: from Arabic to Chinese to Zulu. We have long used Unicode as the internal format for all the text we search: any other encoding is first converted to Unicode for processing."
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Jardenberg said:
Den här är en speciell hälsning till de briljanta Hyper Island-eleverna som jag hade glädjen att tillbringa gårdagen med. En liten fråga som dök upp i ett stickspår handlade om hanteringen av special-tecken på webben. Och som ett brev på posten kommer Google med en lägesrapport. Här är förresten en post om Facebooks räksmörgås: http://jardenberg.se/b/facebook-gor-en-raksmorgas/Och här är presentationen från igår: http://www.slideshare.net/jocke66/hyperisland-interactive-art-director
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i said:
日本の携帯へUnicodeで送ると、文字化けして読めないょってまだまだ言われる。
Google's Privacy Principles (52)
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Thursday, January 28th marks International Data Privacy Day. We're recognizing this day by publicly publishing our guiding Privacy Principles.Use information to provide our users with valuable products and services. Develop products that reflect strong privacy standards and practices.Make the collection of personal information transparent.Give users meaningful choices to protect their privacy.Be a responsible steward of the information we hold.We've always operated with these principles in mind. Now, we're just putting them in writing so you ...
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Jardenberg said:
Idag är det International Data Privacy Day. Tänk en stund på det.
Search is getting more social (64)
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Late last year we released the Social Search experiment to make search more personal with relevant web content from your friends and online contacts. We were excited by the number of people who chose to try it out, and today Social Search is available to everyone in beta on google.com.We've been having a lot of fun with Social Search. It's baby season here on our team — two of us just had little ones, and ...
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Drew said:
I think this is worth it just to read them say "While we've been enjoying ... having babies ..."
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Kevin said:
Good to see this roll out - it really is a big improvement for social web users
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t said:
This is your Social on Google: very data-driven. It's pretty neat to look at http://www.google.com/s2/search/social and it's pretty useful to have that data weighted higher in your search results (I started using their search experiment when the rolled it out and it proves useful in the search results about 2% of the time).
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Jody said:
Google Search leveraging all of your social network peers now? This has huge potential!
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Gine said:
Google Social Search per tutti (in beta). Da notare i nuovi contenuti disponibili su http://www.google.com/s2/search/social#socialcircle e http://www.google.com/s2/search/social#socialcontent
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Jardenberg said:
Jag har testat lite, och det kommer att vara en stark drivkraft att segmentera vänner i olika grupper kopplat till min Google profil. Hoppas följa upp det här i helgen, fick en massa spännande tankar.
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Doktor said:
OMG, this is interesting for anyone interested in word-of-mouth, influential marketing and wired public relatioons. Thanks to http://jardenberg.se for sharing.
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Manne said:
Clearly this is useful in many ways for consumers. To me it means that restaurants really need to start appreciating the importance of generating goid buzz about themselves. Food bloggers, tweets, review sites... The opinions of well connected people may be the first and foremost information consumers trust.
Understanding the web to make search more relevant (44)
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Last year at our second Searchology event, we announced Google Squared and Rich Snippets, two approaches to improve search by better understanding the web. Today, we're kicking off the new year with two improvements based on those technologies. First, we're applying the research behind Google Squared to add a new "answer-highlighting" feature to search, and second we're expanding Rich Snippets to include events.Answer highlighting in search resultsMost information on the web is unstructured. For example, ...
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Jardenberg said:
Som användare applåderar jag det här. Som sajtägare är det klart att det finns en brytpunkt. Ju mer innehåll google processar och visar redan i sökresultatet, ju färre klick till innehållssajten blir det ju. Men det är inget att gnälla om, det som är bra för användaren vinner alltid. Bara att älska alltså.
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Andrew said:
Another of my projects...
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Alex said:
Some interesting developments in search listings on Google. Especially of note is the user influenced rich snippets format.
New imagery of Port-au-Prince (25)
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(Cross-posted with an update from the Google Lat Long Blog)In the wake of the devastating Haiti earthquake, aid organizations have been hard at work on the ground and citizens around the world have pitched in to help in whatever way they can. On the Geo team, we've been looking for ways we can help relief efforts using our mapping tools. Last week, thanks to our partner GeoEye, we published updated satellite imagery of Haiti in ...
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Jason said:
The idea that Google, essentially on a whim, can provide detailed and current pictures of essentially anywhere on the earth is both awe-inspiring and scary as hell.
Helping computers understand language (105)
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An irony of computer science is that tasks humans struggle with can be performed easily by computer programs, but tasks humans can perform effortlessly remain difficult for computers. We can write a computer program to beat the very best human chess players, but we can't write a program to identify objects in a photo or understand a sentence with anywhere near the precision of even a child.Enabling computers to understand language remains one of the ...
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narphorium said:
How Google search synonyms work.
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Matt Cutts said:
Some stats in here (~70% of queries are affected by our synonymy system) that we haven't said before.
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Gary said:
Found stuff = Search resultsSynonyms to the rescue!
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Geoffrey said:
Interesting and clear explanation of some of the language problems inherent in search.
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Jeremy said:
More proof.
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Jake said:
an extremely well-written introduction to Natural Language Processing, for those who are not programmers and wonder why computers can't understand normal english sentences very well.
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Matt said:
This post is a lot more interesting than I expected. What a subtly difficult problem. I like how he points out a query that fails, too.
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marcell said:
"[..]our measurements show that synonyms affect 70 percent of user searches across the more than 100 languages Google supports. We took a set of these queries and analyzed how precise the synonyms were, and were happy with the results: For every 50 queries where synonyms significantly improved the search results, we had only one truly bad synonym."
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Shakeel Mahate said:
Google is rapidly changing the field of artificial intelligence. Here is an example of synonyms in queries
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dfrankow said:
Examples of good synonym detection, bad synonym detection. I wonder how well companies with less data than Google can do text-based algorithms?Also, note the Twitter call to hashtag complaints about their system.
Staying connected in post-earthquake Haiti (26)
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With relief efforts underway, many displaced Haitians and their friends and families around the world are deeply concerned about the safety and whereabouts of loved ones. In response to the Haitian earthquake, a team of Googlers worked with the U.S. Department of State to create an online People Finder gadget so that people can submit information about missing persons and to search the database.You'll find this gadget on our Haiti earthquake response website as well ...
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Shahin said:
With relief efforts underway, many displaced Haitians and their friends and families around the world are deeply concerned about the safety and whereabouts of loved ones. In response to the Haitian earthquake, a team of Googlers worked with the U.S. Department of State to create an online People Finder gadget so that people can submit information about missing persons and to search the database.
A new approach to China (607)
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Like many other well-known organizations, we face cyber attacks of varying degrees on a regular basis. In mid-December, we detected a highly sophisticated and targeted attack on our corporate infrastructure originating from China that resulted in the theft of intellectual property from Google. However, it soon became clear that what at first appeared to be solely a security incident--albeit a significant one--was something quite different.First, this attack was not just on Google. As part of ...
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John said:
wow
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Weston said:
Wow. Do no evil indeed!
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woodear said:
Google撤离中国。
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robinhowlett said:
<< this is huge. Google not happy with Chinese espionage; removing censorship, considering future
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Jeremy said:
A small step? Way to go, Google.
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Barry said:
"Dear China, Don't be evil."
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Guo said:
FFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKK!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
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Josh said:
this is why i respect google so much
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C said:
Wow! At the end of this post: " We have decided we are no longer willing to continue censoring our results on Google.cn (...) We recognize that this may well mean having to shut down Google.cn, and potentially our offices in China"
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junyu said:
FUCK.
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Alun said:
google干得漂亮
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ItTalks said:
唉 不知道说什么好 全球头三位网站都将离我们远去
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RinzeWind said:
Aleluya, hermano.
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Neolandscaper said:
oh my god
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Thaths said:
O.M.G.
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Justin said:
Very interesting post, to the very end.
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LMau said:
(Google may shutdown in China)
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simonfl said:
We have decided we are no longer willing to continue censoring our results on Google.cn, and so over the next few weeks we will be discussing with the Chinese government the basis on which we could operate an unfiltered search engine within the law, if at all. We recognize that this may well mean having to shut down Google.cn, and potentially our offices in China.
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Eduardo said:
Posição louvável e corajosa do Google. Don't be evil !
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Windy said:
Google slutar censurera google.cn, och stänger antagligen ner i Kina. Go Google!
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MrOhad said:
applause
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KnarfJ said:
Google总算怒了,怪不得会取消昨天与中国文著协的谈判。
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Stefan said:
wow, could this be big?
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Louis said:
I have been wondering about this issue for some time and how censoring results in China was in line with Google's corporate identity. Take my hat of to them for taking this difficult decision.
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Flyhorse said:
Brave Heart!
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HD said:
We have decided we are no longer willing to continue censoring our results on Google.cn, and so over the next few weeks we will be discussing with the Chinese government the basis on which we could operate an unfiltered search engine within the law, if at all. We recognize that this may well mean having to shut down Google.cn, and potentially our offices in China.
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william said:
Oh yeah China. It's on like Donkey Kong! Phear the Google!
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jillesvangurp said:
wow, it will be interesting to see whether China will force them out or will attempt to fix the relation with Google.
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Stuart Paul McCann said:
Fantastic news. Principled decision. I whole heartedly praise Google and offer all my support.
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Isaac said:
gosh
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Colin said:
Big stuff.
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Barry said:
As previously mentioned, :-O
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Eli said:
Whoa.
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Chung said:
:-O
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Helvick said:
Wow....
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Dan said:
It's about time, Google.
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Sebastian said:
Great move!
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St said:
archive
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Joe said:
Yeah, this is pretty mind-blowing, seriously. If this is for real, I think it represents a full embrace of the mantra "if it's good for the web, it's good for google."
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jsilland said:
This is important stuff
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Henry said:
Being FUCKED.
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bdebois said:
Go Goog!
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Jing said:
FuckGFW上有中文版翻译。Google终于要与天朝展开谈判了啊,涉及到天朝的核心利益,谷歌在这场政治斗争中会不会被牺牲掉呢,好戏就要上演?个人认为谷歌有限度的filter一下搜索结果还是可以接受的
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Walter said:
Uia!Zzzzzzzzzz.
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t said:
Wow. Without saying it, Google just said "The Chinese Government tried to attack our network. We won't stand for it and we'll just stop cooperating and pull out completely as necessary." That's a huge potential hit in revenues for Google as it represents the possibility that they might not be able to compete at all in the largest emerging online market (and one which already dwarfs the US online market).I don't imagine that the Chinese government is going to be particularly intimidated by Google's actions in this case, but it's certainly a pretty strong statement on Google's part.
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kcollett said:
Wow.
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sconover said:
wow!
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doom9 said:
Sigh~~~
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ilabra said:
cyber war? non state actors? this is interesting and a big story on so many levels.
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Dariosky said:
Google riconsidera google.cnNella speranza che "Don't be evil" paghi.
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icecubed said:
woah google showing china how not to do evil ? this could be big !
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alistair said:
Wow. this was very brace of Google. They're basically pulling out of China on principle.
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kalle said:
Det är svårt att inte tycka om google.
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Ciaran said:
Google to end self-censorship in China. Or pull out. Wowsers.
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devrimbaris said:
Insan haklarina sayi duymadiklari icin kapatiyorlarmis, inansak mi acaba?
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robataka said:
Wow!
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bamboowarrior said:
This is one of those reasons I think Google is a very cool company.
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Herman said:
good job!
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Nacho said:
TIENES que leerlo, seas informático o no.
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Eyki said:
天朝 杯具
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munir said:
Well done, Google.
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Christopher said:
Only now is Google going to take a hard line in dealing with China.
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Tom said:
looks like google is taking "Don't be evil" seriously now.
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Atm4382 said:
I am very proud of Google for making the decision to re-examine their operations in China and whether it is hurting or helping the Chinese to operate a filtered search engine.
Google I/O 2010: Now open for registration (30)
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(Cross-posted with the Google Code Blog)I'm excited to announce that registration for Google I/O is now open at code.google.com/io. Our third annual developer conference will return to Moscone West in San Francisco on May 19-20, 2010. We expect thousands of web, mobile and enterprise developers to be in attendance.I/O 2010 will be focused on building the next generation of applications in the cloud and will feature the latest on Google products and technologies like Android, ...
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Pavel Kaplin said:
Хочу туда попасть. Как думаете, визу дадут под такое мероприятие? Есть у кого-то подобный опыт?