The Future of News Filtering: By Credibility? (1)
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Josh Catone (442)
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SitePoint Blogs » News & Trends (4)
2 weeks, 4 days
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In May, my former colleague Corvida predicted that filters are the logical next step for social media. Social media sites, such as Digg and Reddit and Delicious and Techmeme, are really filters themselves — filtering news and information based on what your readers and other writers find valuable and interesting. But social media sites have themselves become part of the problem of information overload, sending so much information our way, that as Corvida predicts, we’ll ...
GM’s Self-Refuting Ad (3)
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Dan Heath (1)
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Made to Stick (1)
3 weeks, 4 days
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You know that one GM Olympics ad? The one that’s seemingly stuck on repeat, the one with the uplifting song that starts, “All of these lines across my face…” Well, I adore it, because it seems to be a rare specimen: the self-refuting argument. First, there’s the primary argument, made via the titles: “…goes for miles and miles on every gallon,” “hybrid,” “biofuel,” “clean diesel,” “fuel cell.” I.e., GM is Rainforest Pure. GM = Green ...
Business Analyst, Build your Credibility (1)
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Tarun Chandel (0)
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The Business Analysis Blog (0)
1 month
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A Business Analyst acts as a face of Customer to the Development team, most of the time. A Business Analyst should be credible enough and the team should have absolute faith in him. Development team should be able to ask any question regarding the system and they should believe in the answers that BAs provide. If they start having doubts on the answers BAs provide they may get tempted to develop something that is not ...
Deconstructing The Girl Effect (7)
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Dan Heath (1)
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Made to Stick (1)
1 month, 2 weeks
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[Via a friend at McKinney] If you want some practice at making ideas stickier, I have a great case study for you. Rope aside 30 minutes and follow along with the process below. It concerns the work of a group called The Girl Effect. Here’s the game plan: 1. Start here. It’s a pdf document with statistics demonstrating the value of investing in girls in the developing world. (For example: “When women and girls earn ...
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Lorenzo said:
How to make an idea stick.
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chrisbrogan.com said:
The Heath boys as bloggers are even better than their book. Is that even possible?
Cool Article about Ray and the Singularity in the International Herald Tribune (2)
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podcast@bloggingthesingularity.com (Chris Williamson) (0)
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Blogging the f(x)=1/x (0)
1 month, 3 weeks
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Before we get to Ray Kurzweil’s plan for upgrading the “suboptimal software” in your brain, let me pass on some of the cheery news he brought to the World Science Festival last week in New York. Do you have trouble sticking to a diet? Have patience. Within 10 years, Kurzweil explained, there will be a drug that lets you eat whatever you want without gaining weight. Worried about greenhouse gas emissions? Have faith. Solar power ...
A Girl Like Me (2)
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Dan Heath (1)
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Made to Stick (1)
1 month, 3 weeks
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I recently did a workshop with a group that’s working to remind people that racism still exists in America and must be actively fought. They pointed out that many people have, in a sense, declared victory on race — after all, haven’t the racist elements of the law been expunged? Haven’t most of the overtly cruel acts of racism stopped? Don’t we have a frontrunner for President who is black? Yes to all, but as ...
5 Copywriting Keys to Landing Page Credibility (1)
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Jeff Sexton (1)
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Future Now's GrokDotCom / Marketing Optimization Blog (44)
1 month, 4 weeks
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Salesmanship is about transferring confidence, and you can’t inspire confidence without first establishing your credibility. So when it comes to Landing Page copy, credibility is truly Job #1.Here are five must-haves for building that credibility where it often counts the most: 1. Scent They’re called landing pages because they’re where you plan for visitors to “land” after clicking through on PPC and targeted search terms. So before you do anything else, convince those visitors they’ve ...
Credibility is not binary (1)
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Jeff Jarvis (145)
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BuzzMachine (145)
3 months, 3 weeks
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I’ve seen a couple of efforts lately to help determine who’s credible online and though I understand the need and the motive, these attempts are fundamentally flawed and perhaps even more damaging than they are helpful. The latest is Newscred and Techcrunch describes it today. I used a Techcrunch beta invite to poke around. It’s very simple — though that’s the problem; credibility isn’t so simple. They list articles and you get to “credit” or ...
Build Your Platform: How to Show You’re the Right Person for Any Job (1)
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Dustin Wax (184)
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Stepcase Lifehack (644)
8 months
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We all deal with the problem of needing to build support for our ideas. Maybe you’re trying to sell your boss on a new program, maybe you’re trying to get a loan or grant to start a small business or to undertake a research project, or maybe you’re just trying to get a job. What do you have to do to convince your audience, whoever they are, that you’re ready and able to handle whatever’s ...
gHacks technology news (199) permalink
Joshua was born naked, screaming and totally helpless during the late 20th century. Some people get over these things and now he freelances while attempting to develop his own blog; extendably.com – check it out! I use Digg (on occasion), StumbleUpon and sometimes Google News. The New York Times and Techmeme satisfy the rest of my needs. I didn’t really think I could be interested in yet another crowd-powered news aggregating website… Mixx, Reddit, Regator, ...Shared by ashwin.nath93 (8)Contribute comment
