Dear Media - An Apology (1)
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Jennifer Leggio (40)
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Mediaphyter - A Communications Cocktail (6)
2 months, 2 weeks
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Dear Media, While I spent the early part of my career writing for daily newspapers, it’s only been in my more recent ZDNet side gig in which I’ve begun receiving an overload of unsolicited email pitches. Some are very good and have led me to write some halfway decent stories. Others, however, epitomize the terrible errors made by poor PR people who don’t understand the craft. It gave me flashbacks to my early years as ...
