You get what you pay for (43)
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Seth Godin (4770)
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If you don't want spam in your inbox, never respond, never buy anything. Not even if it's a good deal. If you don't like TV commercials featuring loud aggressive announcers, don't buy what they're selling. Ever. If you don't want people ringing your door asking for donations, don't give, no matter what. If you think politics is too nasty and not focused enough on creating value, then don't donate to a candidate that's nasty, even ...
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tabo said:
one of the reasons why I don't buy from apple
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Ryan Coleman said:
Amen. I think we should run spam campaigns that turns into an education program for anyone who responds/buys in the "What the hell is wrong with you?" sense....
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jfiorato said:
Amen brother
Richard Edelman - 6 A.M.: Open Season (5)
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Edelman (40)
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Richard Edelman - 6 A.M. (70)
2 days, 16 hours
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I am just back from vacation and was sent a link to Jason Calacanis’ monomaniacal riff in his subscriber based email on the shortcomings of PR people, titled, “How to Get PR for Your Startup; Fire Your PR Company.” Captain Ahab has nothing on Mr. Calacanis. Catch a few of his choicest cuts from the white whale (PR): • Journalists hate PR people …if they say otherwise, they are lying, placating you, or just being ...
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geoff said:
One of the few times I agree with Edelman. This kind of crying about PR has gotten really old.
How Google Earth Helped Win A Gold Medal (82)
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Erick Schonfeld (6845)
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TechCrunch (25855)
2 days, 21 hours
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Google Earth is getting a nice plug from Olympic Gold Medal cyclist Kristin Armstrong. When she did her time trials in December, 2007 in China, she took along her husband’s GPS unit to capture the elevation along the route. Then she used that data to find the best training route back home. In a guest post on the Google Lat-Long blog, she writes: After returning home to Boise, Idaho, I exported the GPS data to ...
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Aaron said:
I wonder if her gps maker has this info, and can also make light of this.
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Haidong said:
very good try
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Fred said:
Got to love this clever use of tech for training for cycling.
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Jeff said:
Cool story -- I love to hear about the unexpected collisions between athletics and technology.
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Jeff said:
I just love hearing these stories of people using freely available tools/data in ways no one initially planned.
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Kluzter said:
De esto se trata... informeichon informeichon informeichon!
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David Feng said:
woah
Other great points…. [Mike's Points] (1)
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Mike Driehorst (2)
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Public Relations (20)
3 days, 1 hour
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It’s been awhile since I’ve done an “other great points” post, so without further delay, here’s one for today: Not Everyone is as Amazing as Jason Calacanis, Christine Perkett/PerkettPRsuasion Blog ‘It takes a Community, not a Campaign to Build a Brand’ and the 18 Steps to Building Successful Brand Community, Sean Moffitt/BuzzCanuck Companies: Put social media in the hands of your connectors, Mack Collier/The Viral Garden Inside // Out: Fire Eagle, Matt Dickman/Techno//Marketer The Dream ...
7 Lessons From Maple Leaf Foods’ Crisis Communications (4)
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Dave Fleet (106)
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davefleet.com (104)
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Toronto’s Maple Leaf Foods has been front and centre in the Canadian media over the last week after being linked to the illness and death of several consumers. This weekend, the Canadian Food Inspection Agency and Public Health Agency of Canada determined that a strain of listeria bacteria afflicting the consumers matched the strain identified in some Maple Leaf food products. According to the CBC, the outbreak "…has been linked to 12 deaths out of ...
What We Need Is A Digital Bill Of Rights (58)
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Erick Schonfeld (6845)
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TechCrunch (25855)
4 days, 15 hours
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As the Democrats and Republicans gather at their national conventions, it is time to really think about a comprehensive national technology policy for the Internet Age. Many laws and policies governing the Internet and digital property are inadequate attempts to transplant rules from a different era. The problems that arise are not just about Net Neutrality (see Comcast) or copyright infringement or digital privacy. They are about all of these things. What we need is ...
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Clint said:
This would be a good thing for the Technology War
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Kim A said:
Isn't the EFF working on something like this already? Like, for the past, oh 20 years?
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Eric said:
I completely and wholeheartedly agree.
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Haltse said:
Charming in its naivety. Have they not noticed that the real world bill of rights has minimally protected us from the intrusions of the state when it relates to our person let alone our belongings.. while it's nice to point out where the state and your possessions collide it's really a symptom that more paperwork wont solve.
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DOCBook Howto said:
This is the age-old question. Is it necessary to create new laws as new technology evolves, or can we still apply old laws to the new technology? Thus far we've been okay adapting the old laws - how long will that last?
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devin said:
Wishful thinking, but there is such a huge gap between digital and physical rights (especially fair use).
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Srinvard said:
Digital Bill of Rights proposal, interesting
PR Squared: Bloggers: Be Proactive in Educating PR Pros (18)
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Todd Defren (262)
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PR Squared (262)
4 days, 21 hours
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Not even the most rascally of bloggers or journalists expect or even want the PR industry to die; really they just want better PR. But while they writhe in pain at the volume of misdirected pitches, few bloggers take action beyond whining. If anything, the PR and marketing pros themselves seem to be the only ones engaged in the slow-drip of Blogger Relations education. If you are a successful blogger, part of the reward for ...
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Zach said:
Now there's a good idea.
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chrisbrogan.com said:
Just blogged this, too. I think it's a neat idea for being so simple. What do you think?
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Adam said:
I'm sorry, but this doesn't cut it. How about just letting the so-called 'PR pros' figure it out. I expect more from TD, jeez.
Presentation Zen: Learning slide design from an IKEA billboard (49)
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Garr (508)
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Presentation Zen (496)
4 days, 22 hours
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Above: A short (1:52) intro about this topic made in Keynote (link to video on bliptv). Can you learn how to make better slides by looking at a few signs around your local IKEA store? This may sound absurd, yet the lessons are all around you, and you can indeed learn a lot from a well-designed billboard, including those used created by IKEA. On page 140 of Nancy Duarte's Slide:ology, Nancy says that good slides ...
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eco2oh said:
Improve your next presentation by looking at billboards.
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Panos said:
Great lessons from the master
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Jon of SMA said:
Good points for designing presentations. Who would have thought that IKEA would be the model designer?
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Graham English said:
Damn good advice.
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small said:
Great article... more importantly, how did he cool that cool video effect for the intro?!
More vs. enough (41)
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Seth Godin (4770)
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Lesley reminds us of Hertzberg's work on hygiene. It's not just theory, it's a vitally important marketing concept. It's easy to believe that joy lives on a simple curve. If you give me more of what I want, you give me more joy. If one baseball game is good, season tickets are better. If $300 an hour for consulting is good, $400 is better. Improved = more. It turns out, though, that there isn't just ...
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aElian said:
wow, never thought of it as "hygiene" but this really resonates w/ me!
Estreia do Ícones: web-reality-show da Ford credencia bloggers (1)
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Paulo Querido (38)
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Certamente! (38)
5 days
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É uma estreia em Portugal. Eu, pelo menos, não tenho conhecimento de outro evento que credencie bloggers e lhes forneça acesso semelhante ao dos jornalistas. O Ícones, o primeiro reality-show feito na web, que começa hoje, tem um bloggerpressroom. Qualquer blogger se pode inscrever para ter acesso aos materiais de Imprensa. E ao menos desta vez o contacto com os bloggers é feito na terceira pessoa. Não são tratados nem como crianças nem como atrasados ...
Concorrência entre aeroportos (1)
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JoaoMiranda (2)
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BLASFÉMIAS (2)
5 days, 22 hours
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Vital Moreira duvida (aqui) que o aeroporto de Sá Carneiro esteja em concorrência com o aeroporto de Lisboa. Supostamente os dois aeroportos encontram-se muito distantes um do outro. Vital Moreira parece esquecer que dois aeroportos competem um com o outro através de vários factores: taxas aeroportuárias, serviços às companhias aéreas (manutenção, bases operacionais, escalas), horários e rotas. Alguns exemplos: 1. Um habitante de Coimbra terá voos mais baratos se Lisboa e Porto concorrente entre si ...
Is PA Consulting’s elusive Dr Adam Adams - a virtual PR contact? [Heather Yaxley - Greenbanana views of public relations and more] (2)
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Heather Yaxley (3)
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Public Relations (20)
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Despite being all over the news, PA Consulting group doesn’t have a press release regarding the current crisis on its website - and the current media criticisms haven’t made it to the showcase of PA in the News on the site either. Yesterday the company lost Home Office records leading to the government terminating its three year contract. So, one would expect to see some pro-active PR in operation to protect the firm’s reputation. However, ...
PR 2.0: The Socialization of Your Personal Brand - Part II (12)
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Brian Solis (313)
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PR 2.0 (356)
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SourcePart two of a three-part series...Defining Your Online PersonaThe Social Economy is defined by the exchange of ideas and information online, and in the real world, and is indexed by the dividends earned through new opportunities and alliances. Relationships are the new currency of the Social Economy as they fuel and extend interaction, insight, and loyalty, and in turn, contribute to the social capital of the individuals who actively invest in their personal branding portfolio.In ...
Beating the status quo (30)
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Seth Godin (4770)
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My last post about ads as tips led to a firestorm in my inbox, so a few thoughts: 1. I'm not suggesting click fraud, far from it. Just as you're more likely to go to a restaurant that advertised in a magazine you like, you're more likely to click on an ad that lives on a relevant page you liked. Click fraud is a whole different game (primarily because the clicker benefits). 2. Much more ...
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Grant Shellen said:
I usually agree pretty squarely with Seth's points but he lost me here. (See his previous post, too.) And not just because I work for a company that offers online advertising. Rather, because I think it's ridiculous to encourage users to change their behavior to pay attention to ads out of some sense of gratitude or obligation.
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billspaced said:
Read the last paragraph -- too true!
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Juan Fernando Zuluaga C. said:
La propuesta original fué: si te gusta el contenido, haz click en la publicidad como retribución. Y se armó el problema!!!! Aquí, Seth defiende su propuesta. Brillantemente, como siempre.
Fake iPhone Lines: Does It Really Surprise You? (34)
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Stan Schroeder (1344)
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Mashable! (11895)
1 week
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Reports showed up yesterday that Orange, scared of low demand, has hired actors to stand in lines for the iPhone in Poland. It was in rumor stage at some point, but now Orange has actually admitted to Reuters that the lines were, indeed, fake. Well, does that really surprise anyone? Did you really believe that everything Apple produces makes people wait pointlessly, spending nights and even weeks in front of stores to get a product ...
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Laurent Courtines said:
See another reason to think Jobs is a douche.
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DOCBook Howto said:
sigh... This is why I've unsubscribed from Mashable - give me some real news people!
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Kevin Rossen said:
Apple really likes to create fake hype. They've done it with their mac vs pc commercials and now they're (or a company they sell their phones with) doing it again.
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Mark Dykeman said:
more interesting stuff on rumors... :)
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alf said:
Reports showed up yesterday that Orange, scared of low demand, has hired actors to stand in lines for the iPhone in Poland. It was in rumor stage at some point, but now Orange has actually admitted to Reuters that the lines were, indeed, fake.
